Short message

The report has just been sent today in class. Let's hope for the best feedback from Mr Too. Anyone who would like to see the full report, do not hesitate to ask it from me :)

In two weeks time we will be doing presentation regarding our topic - Students' interest in local music. I personally am not good in presenting myself in front of crowd but let's hope all of us can manage this through.

Methodology

Participants:
We will randomly choose 25 students of Multimedia University (MMU) from each faculty which is FCM, FIT, FOE and FOM. All together, there will be 100 students to be surveyed. From here, We will know whether the answers are affected by their background studies or not. The average age are around 18 to 25 years old.

Material:
A list of questions regarding music is going to be asked to understand each student’s opinion regarding local music. There are a total of 16 questions to be answered includes the range of sample responses (i.e. very important to not important) for a certain questions.

Procedure:
A group of students in MMU is going to be picked randomly and to be asked to fill a sheet of survey paper regarding local music. The paper is to be collected right after they have finished filling them up. It will only take a few moments since the questions are not too many and thus will not much affected to the students personal schedule.

Questionaire

1.)    Basic personal question
-Name      :
-Age          :
-Gender   :
-Race        :
-Faculty    :

2.)    Do you keep up with LOCAL Malaysian music?
Yes/no

3.)    If yes, why?
[  ]the usage of national language
[  ]influenced by friends
[  ]good lyrics/melody
     others _______

4.)    If no, why?
____________

5.)    How much do you keep up date to local Malaysian music?
            [  ]daily
            [  ]weekly
            [  ]monthly
            [  ]yearly

     6.) How much would you rate local Malaysian music?
           [  ]worst
           [  ]bad
           [  ]so-so
           [  ]good
           [  ]excellent

 7.) Are you satisfied with the local Malaysian music you hear today?
      Yes/no

8.) Where do you normally come across local Malaysian music?
      [ ]internet
      [ ]radio
      [ ]tv
      [ ]Friends
      [ ]Magazine
      [ ]Other __________

9.) What is the maximum amount of money you would spend on a single album /concert   from a local Malaysian artist?
     [ ]0.00-5.00
     [ ]5.00-10.00
     [ ]10.00-15.00
     [ ]15.00-20.00
     [ ]20.00-greater

10.) What percentage of the music you listen to is local Malaysian music?
        [ ]0-20%
        [ ]20-40
        [ ]40-80
        [ ]80-100

11.)  List all genres of local Malaysian music you listen to:
_________

12.) Have you ever gone to a local band or artist's performance, show or concert?
       Yes/no

13.) How important are the artwork, lyrics, and pictures to you when you purchase  music?
       [ ]Very important
       [ ]Important
       [ ]Less important
       [ ]Not important

14.) If the music was equally good, would you rather purchase local or international music?
___________

15.) Do you think there is a difference in the quality of music between local music and   international  music?
       Yes/no

16. Are you interested in your college or university's local music scene and artists who attend it?
       Yes/no

Introduction

Introduction

This report was a study among a group of six students, which is enquired by Mr Too Wei Keong, the lecturer of Creative Communication (LCC1013) subject on 11 February 2010. With ‘Media and Culture’ as the theme, music has been chosen as the topic focusing on student interest on local music. The report concerns the low of interest in local music among students, engrossing on foreign music. Foreign music gets hold on more listeners, with reasons to be discovered through this research. Precisely, the main aim of the report is to identify the causes of the low of interest in local music among students and solutions to this matter.

According to http://www.musicians.com/genre/, music can be categorized by its genre, such as Classical, Country, Disco, Heavy Metal, Jazz, Pop, Punk, Hip Hop, Regional, R&B, and many more. These genres exist in both local and foreign music, but the differences are the location and language. Malaysia is a multicultural country with different colours and religions, not excluding the international community. Still, with these much of culture diversity and range of music to be picked, the local music industry couldn’t compete with the foreign ones in Malaysia itself.

Through this report, readers are expected to learn the interest of music among each community in Malaysia. Based on the research “Pew Internet Project And Comscore Media Metrix Data Memo” by PIP Director Lee Rainie and Research Specialist Mary Madden and comScore Senior Vice President Dan Hess and Analyst Graham Mudd, most music listeners are among teenagers and young adults in the range of 18 to 29 years old, according to the music downloading demographics. Hence, we choose students in University Multimedia Cyberjaya as our participants since it covered both the requirement for this research; age range and culture diversity.

Besides learning the interest of music among different community, readers are also expected to find out from this research the recommendation of ways for the problem as stated before. This is essential for the report in order to improve the local music industry and make people both local and international aware of our music. Knowing what the community wants from our local music will helps the report to conclude few methods to upgrade our standard of music to the international level.

sources:
http://www.musicians.com/genre/
http://www.nst.com.my/Current_News/NST/articles/20100223172625/Article/index_html
http://www.pewtrusts.org/uploadedFiles/wwwpewtrustsorg/Reports/Society_and_the_Internet/pew_internet_music_downloads_010504.pdf